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Kelley School of Business Executive Education: Marketing Level 1 KSBEE Marketing - Level 1 is a Course

KSBEE Marketing - Level 1

Self-paced

$50 Enroll

Full course description

Course Introduction

This Executive Education course is Marketing Level 100, covering all the fundamental topics of marketing in order to achieve company goals.

For inquiries or suggestions, please contact ksbee@indiana.edu.

Learning Outcomes

After completing the modules, you will be able to:

  • Understand the basics of marketing
  • Plan marketing strategies
  • Identify subgroups (segments) of the market
  • Promote products and services using the marketing mix

Module Topics

  • Marketing Basics
  • Marketing Planning
  • Market Segmentation and Positioning
  • The Marketing Mix

Meet the Creators

Kelley School of Business Executive Education is a full-service management/leadership education provider offering:

  • Custom and open enrollment online and residential certificate programs
  • Online, blended, and residential custom designed programs for individual firms and associations
  • Leadership, communication, and team coaching
  • Custom and open enrollment digital badge programs

 

Length: ~3 hours

 

Department: 
Kelley School of Business Executive Education

 

Credit: None

 

Audience: Public